ROBERTSON IMPLEMENTS NEW HOLLAND presents: Thunderbuck in the Badlands Elevated to Internationally-Broadcasted PBR Canada Cup Series in 2021 Tickets on-sale NOW on tixx.ca or at Co-Op Place box office for the debut PBR Canada Cup Series event in Medicine Hat, Alberta, scheduled for Oct.16
For the first time in history, the THUNDERBUCK IN THE BADLANDS in Medicine Hat, Alberta, has been elevated to PBR (Professional Bull Riders) Canada’s elite Cup Series, bucking into Co-Op Place Oct.16. PBR Canada’s Cup Series regularly features Canada’s best riders alongside some of the league’s top international athletes, squaring off against the rankest bucking bulls from across the nation.
Fans will witness exhilarating 8-second rides and wrecks throughout the action-packed event as the PBR’s courageous bull-riding athletes face off against their 2,000-pound opponents. Televised on the TSN family of channels, PBR Canada’s Cup Series is also seen internationally via RidePass, the league’s western sports digital network.
“We were originally slated the host the Touring Pro Division, but after the PBR saw the overwhelming support of the community in 2019, and the superb production caliber of the event, asked us to elevate the Thunderbuck in the Badlands PBR to the tremendously popular Canada Cup Series. ” said Lorelle Halderman, Owner of Blazing Brand Marketing & Productions and organizer of the Thunderbuck in the Badlands PBR. “We are thrilled to bring the Medicine Hat community Canada’s premier professional bull riding series and look forward to growing the event in the seasons to come.”
In 2020, PBR Canada’ Cup Series held two sold-out events in both Calgary and Lethbridge, Alberta prior to the onset of the COVID-19 (coronavirus) pandemic. Following a 138-day hiatus from competition, the league championed the return of fan-attended professional sporting events in Canada, when the Canadian Cup Series held a double-header in Lethbridge on July 23. While the first event was made-for-TV, the later welcomed fans in a unique drive-in format.
The nation’s elite Cup Series then punctuated the historic season with the three-day, four-event 2020 PBR Canada National Finals in Grande Prairie, Alberta. Despite the limited competition opportunities, the 2020 season bore witness to an intense national title race. Delivering one of the most consistent seasons ever on Canadian soil, four-time PBR World Finals qualifier Dakota Buttar (Kindersley, Saskatchewan) went a torrid 18-for-25 (72%), notably covering a record-setting 11 bulls to begin the year, winning six events en route to capturing the 2020 PBR Canada Championship. The year also included a come-from-behind surge from two-time PBR Canada Champion Zane Lambert (Ponoka, Alberta), who delivered a runner-up finish and victory at the four-event Canadian National Finals to finish runner-up to Buttar.