The Medicine Hat Destination Marketing Organization is an industry-led non-profit that exists to strengthen the cities tourism profile through destination awareness. Key to that is becoming a trusted partner in building Medicine Hat's tourism experience through destination development.
One partnership that reinforces that development piece is with the Community Futures Entre Corp. Working together allows capacity building for Tourism Medicine Hat to identify and resource existing tourism stakeholders as well as entrepreneurs interested in being a part of the visitor economy.
Tactically, this presents itself in three ways;
Fostering one-on-one meetings with tourism business and new entrepreneurs. Identifying on-brand market opportunities in the tourism sector that we can support, leverage, and see integrate throughout our entire network.
Product Development; identifying and, when opportune, lead initiatives that support our stakeholders and active entrepreneurs. From coaching, online presence building and marketing efforts, to building tours, crawls and events that drive cash flow for our stakeholders. Creating first hand economic impacts.